Why Are Black Bodies Still the Butt of the Joke is a research paper I wrote about memes, gifs, and social media’s role in modern day minstrel culture. In this piece I challenge the idea that minstrelsy is an entertainment form of the past and instead suggest that the “art form” has just morphed and taken a different name.
In this Cross Platform Strategy I compare small clothing retailer Radicals to large retailer Stussy in an attempt to move the smaller brand forward. In this piece I analyze both brands and offer insight on social media trends, algorithms, and suggestions on how to create engaging content for the brand.